Clear insights.
Confident decisions.
See the full picture of what’s happening in your business.
Each data set on its ownRead together
02 Your data
Retailer data available.
Data points from the retailers you sell through.
Retailers
- Sales
- Sales TY vs LY
- Store & DC stock
- Stock value
- Wastage
- Orders & receipts
- Delivery
- Promotions
- Ranging
- Supply chain
- Out of stock
- Low stock
- Overstock
- No sales
- Negative stock on hand
Data available differs by retailer.
03 Category context
See how you’re performing in the market.
Follow market share, product rankings and category trends to see how you compare with other brands in your category.
Your sales are growing, but are they keeping pace with the category?
18%Your share of the whole category. You rank #2 of 14 brands.
04 Year on year
Year on year comparison
Category, segment, brand, region, product, store and banner performance, each against the same period last year.
Sales by Brand
Jan–Jun 2026 vs Jan–Jun 2025
| 2025 | 2026 | Year on year | |||||
|---|---|---|---|---|---|---|---|
| Brand | Avg price | Sales qty | Sales value | Avg price | Sales qty | Sales value | Sales variance |
| Brand A | R 39,00 | 27,600,000 | R 1 076 300 000 | R 39,98 | 21,831,600 | R 872 879 300 | ▼ 18.9% |
| Brand B | R 50,61 | 19,700,000 | R 997 100 000 | R 51,70 | 18,399,800 | R 951 233 400 | ▼ 4.6% |
| Brand C | R 38,03 | 19,700,000 | R 749 200 000 | R 38,69 | 22,792,900 | R 881 808 400 | ▲ 17.7% |
| Your brand | R 61,68 | 8,400,000 | R 518 100 000 | R 62,76 | 9,618,000 | R 603 586 500 | ▲ 16.5% |
| Brand D | R 33,48 | 14,900,000 | R 498 800 000 | R 34,25 | 12,933,200 | R 442 934 400 | ▼ 11.2% |
| Brand E | R 23,28 | 18,500,000 | R 430 600 000 | R 23,68 | 21,386,000 | R 506 385 600 | ▲ 17.6% |
| Brand F | R 21,78 | 16,500,000 | R 359 400 000 | R 22,37 | 12,309,000 | R 275 300 400 | ▼ 23.4% |
| Brand G | R 41,21 | 8,100,000 | R 333 800 000 | R 42,11 | 7,411,500 | R 312 103 000 | ▼ 6.5% |
Showing 1–8 of 233 rowsSorted by 2025 sales value
05 Connected data
Having the data is only half the job.
One data set never tells the whole story. MAX for Insights brings your data together, helping you understand what’s happening across your products and why.
Report 1 of 3 · Wastage report
Wastage has fallen.
Report 2 of 3 · Sales report
Sales have also fallen.
Report 3 of 3 · Stock history
More days out of stock.
The three reports
Viewed together.
MAX for Insights · The real story
Lower wastage may be hiding lost sales.
Less stock available to sell can mean less waste, but also fewer sales.
Illustrative example.
Report 1 of 3 · Wastage report
Wastage has fallen.
Report 2 of 3 · Sales report
Sales have also fallen.
Report 3 of 3 · Stock history
More days out of stock.
The three reports
Viewed together.
MAX for Insights · The real story
Lower wastage may be hiding lost sales.
Less stock available to sell can mean less waste, but also fewer sales.
Illustrative example.
06 What you get
Inside MAX for Insights
Work with your data at a glance, in detail, over time, in your category, on your phone or in Excel.
Dynamic dashboards
Your performance at a glance.
Data Explorer
Explore products, stores and ranging.
Analytics
Compare performance over time.
Category analysis
See your position in the category.
Mobile insights
Store-level insights on the go.
Excel reports
Download, filter and share.
Available views depend on your retailer data and authorised access.
07 Your teams
Each team has a different decision to make
Pick your team to see the questions MAX for Insights helps answer.
Key Accounts & Commercial
Stronger buyer conversations and better ranging decisions.
Use regional performance and growth to focus account reviews, and take deranged lines and regional ranging gaps into the buyer conversation.
Questions you can answer
- “What is my top region performance last year this time?”
- “What is my growth rate compared to last year?”
- “Which regions do I have a potential ranging opportunity?”
- “What is my top store performance last year this time?”
- “What is my top product performance last year this time?”
- “What has been my best and worst growing regions?”
- “What are my worst and best performing stores over the year?”
- “Which are any of my deranged lines still showing potential?”
- “What are the current stores I am not listed in?”
- “How do I know which products have been deranged?”
- “Which stores do I have a potential ranging opportunity?”
- “Are any of my Deranged products still performing well?”
Views your team uses
Distribution & Supply Chain
Stock availability, order follow-up and delivery performance.
Review stock cover, orders, receipts and service levels to focus replenishment and delivery follow-up. Separate lines already on order from ordering gaps.
Questions you can answer
- “Which of my current out of stocks have or have not been ordered.”
- “Has my Out of Stocks been improving?”
- “What is my Monthly service level?”
- “Which of my lines need to get their MPS adjusted?”
- “What is the worst Store effected by Out of Stocks?”
Views your team uses
Marketing & Category
Promotion results, product opportunities and category position.
Review promotional results and stock readiness, and use category position and product rankings to guide range decisions and buyer conversations.
Questions you can answer
- “Was my promotions effective in bringing in new customers?”
- “Which of my current lines on Promo are at Risk of running out of Stock?”
- “What is my current position in the Category?”
- “Which are my products with the greatest percentage gain?”
- “Which of my segments do I need to focus on?”
- “How do I see my sales spikes for the previous Month?”
- “Which of my products aren't performing as well as they were?”
- “What are the top Performing products/brands in the Category?”
Views your team uses
Finance & Leadership
Visibility into stock exposure, wastage and performance.
Focus on wastage and non-performing lines to prioritise stock exposure and follow-up.
Questions you can answer
- “Which Region has the worst Wastage percentage and/or qty?”
- “Which products are not performing and why?”
Views your team uses
08 AI Assistant Beta
Use AI to find the data behind the issue.
Ask a straightforward question about current sales, stock, orders, ranging or issues.
Pinpoint
Identify the regions, stores, products or suppliers that warrant attention.
Check the evidence
Review a concise answer and the supporting chart or table behind it.
Hi, I’m the MAX Assistant. Ask about your current sales, stock, orders, ranging or issues. Try one of these:
Show sales by region in a pie chart
Gauteng brings in the most sales, 34% of the total, followed by the Western Cape at 24%.
- Gauteng34%
- Western Cape24%
- KwaZulu-Natal22%
- Eastern Cape12%
- Other8%
From the latest authorised snapshot.
Gauteng brings in the most sales, 34% of the total, followed by the Western Cape at 24%.
- Gauteng34%
- Western Cape24%
- KwaZulu-Natal22%
- Eastern Cape12%
- Other8%
From the latest authorised snapshot.
23 stores are out of stock on Product A. Store 31 has been out the longest, for 6 days.
StoreRegionOut for
Store 31Gauteng6 days
Store 12Gauteng4 days
Store 44KwaZulu-Natal3 days
Store 7Western Cape2 days
and 19 more stores
From the latest authorised snapshot.
Product C has the most wastage, R 8 240, nearly double Product F.
From the latest authorised snapshot.
Store 31 sells the most in Gauteng, R 412 000, followed by Store 12 at R 356 000.
From the latest authorised snapshot.
Three products are out of stock in Store 31. Product A has been out the longest, for 6 days.
ProductOut for
Product A6 days
Product F3 days
Product H1 day
From the latest authorised snapshot.
Store 44 has the most wastage on Product C, R 2 180, then Store 7 at R 1 640.
From the latest authorised snapshot.
09 Next step